Multimedia Designer

Position Overview

The Multimedia Designer is a dynamic, creative professional responsible for conceptualizing, designing, and producing engaging multimedia content to enhance Oryx Universal College’s brand visibility and promote its academic offerings. This role combines graphic design, videography, and digital media expertise, ensuring that the college’s digital and physical outreach aligns with OUC’s brand identity, vision, and strategic market engagement goals.

Key Responsibilities

1.    Content Creation and Design

• Develop visually compelling graphics, videos and animations for use across digital platforms, including social media, websites, and email marketing campaigns. 
  
• Collaborate with the Market Engagement team to create designs that align with marketing objectives and branding guidelines.
  
• Design materials for print and online advertisements, brochures, banners, and other promotional items.
  

2.    Video Production and Editing

• Plan, shoot, and edit video content for promotional, educational, and informational purposes.
  
• Work closely with departments to capture events, interviews, and campus highlights, crafting engaging video content that appeals to prospective students, parents, and partners.
  
• Implement post-production processes, including editing, sound mixing, colour correction, and adding special effects.
  

3.    Web and Social Media Design

• Create graphics, animations, and multimedia assets optimized for the OUC website and social media channels.
  
• Coordinate with the digital marketing team to ensure consistency and visual appeal in all online media.
  
• Stay current with social media trends, incorporating best practices to maximize engagement and reach.
  

4.    Project Management and Collaboration

•  Work with various departments to understand multimedia needs and translate them into effective design solutions.
  
• Manage multiple projects simultaneously, meeting deadlines and maintaining high quality.
  
• Communicate with vendors when necessary to produce physical media or handle specialized printing requirements.
  

• Uphold and advance OUC's brand standards, ensuring all visual communications reflect the college's identity and values.
  
• Maintain consistency across all multimedia materials, adhering to brand guidelines and compliance standards.
  

Requirements

Skills and Qualifications

·         Educational Background: A recognised qualification in Graphic Design, Multimedia, Digital Media, or a related field. A Bachelor's degree would be a definite advantage.

·         Experience: 3+ years of experience in multimedia design, preferably in a marketing or educational setting.

·         Technical Skills:

• Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects).
  
• Strong understanding of video production equipment, editing software, and graphic design tools.
  

·         Creative Aptitude: Ability to create innovative, eye-catching designs and videos that appeal to diverse audiences.

·         Project Management: Excellent organizational skills and the ability to manage multiple projects with tight deadlines.

·         Communication: Strong verbal and written communication skills to effectively convey design ideas and collaborate with team members.

Preferred Attributes

·         Experience in web design, content creation, or branding within a college or university setting.

·         Familiarity with UX/UI principles and responsive design for web and mobile applications.

·         Knowledge of social media platforms, trends, and best practices in digital marketing.

·         Ability to work independently while collaborating effectively within a team.